Privacy policy

This Privacy Policy describes how Bientruc.com collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

 

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at support@bientruc.com 

Collecting Personal Information

When you visit the site, we collect certain information about your device, your site interactions, and additional information necessary to process your purchases. We may also collect  information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

[ul data=1][li indent=1 align=left]Purpose of collection: to load the Site accurately and perform analytics on site usage for optimization purposes.[/li][li indent=1 align=left]Source of collection: Collected automatically when you access our site using cookies, log files, web beacons, tags, or pixels.[/li][li indent=1 align=left]Disclosure for a business purpose: shared with our processor Shopify.[/li][li indent=1 align=left]Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site

.[/li]

Order information

[ul data=1][li indent=1 align=left]Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.[/li][li indent=1 align=left]Source of collection: collected from you.[/li][li indent=1 align=left]Disclosure for a business purpose: shared with our processor Shopify.[/li][li indent=1 align=left]Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.[/li]

Customer support information

[ul data=1][li indent=1 align=left]Purpose of collection:[/li][li indent=1 align=left]Source of collection:[/li][li indent=1 align=left]Disclosure for a business purpose:[/li][li indent=1 align=left]Personal Information collected: [/li][li indent=1 align=left]Purpose of collection: to provide customer support.[/li][li indent=1 align=left]Source of collection: collected from you[/li][li indent=1 align=left]Disclosure for a business purpose:[/li][li indent=1 align=left]

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
• We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:

• FACEBOOK - https://www.facebook.com/settings/?tab=ads
• TIKTOK - https://www.tiktok.com/safety/en/ads-and-data/
• INSTAGRAM - https://help.instagram.com/1415228085373580 
• GOOGLE - https://www.google.com/settings/ads/anonymous
• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent;
• The performance of the contract between you and the Site;
• Compliance with our legal obligations;
• To protect your vital interests;
• To perform a task carried out in the public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.
We DO NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.
Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.
Services that include elements of automated decision-making include:

• Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.
• Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.

Your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. 
Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.
If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We use the following cookies to optimize your experience on our Site and to provide our services.

 

Cookies Necessary for the Functioning of the Store

Name	Function	Duration
_ab	Used in connection with access to admin.	2y
_customer_account_shop_sessions	Used in combination with the _secure_account_session_id cookie to track a user's session for new customer accounts	30d
_secure_account_session_id	Used to track a user's session for new customer accounts	30d
_secure_session_id	Used to track a user's session through the multi-step checkout process and keep their order, payment and shipping details connected.	24h
_shopify_country	For shops where pricing currency/country set from GeoIP, that cookie stores the country we've detected. This cookie helps avoid doing GeoIP lookups after the first request.	session
_shopify_m	Used for managing customer privacy settings.	1y
_shopify_tm	Used for managing customer privacy settings.	30min
_shopify_tw	Used for managing customer privacy settings.	2w
_storefront_u	Used to facilitate updating customer account information.	1min
_tracking_consent	Used to store a user's preferences if a merchant has set up privacy rules in the visitor's region.	1y
_cmp_a	Used for managing customer privacy settings.	1d
c	Used in connection with checkout.	1y
cart	Used in connection with shopping cart.	2w
cart_currency	Set after a checkout is completed to ensure that new carts are in the same currency as the last checkout.	2w
cart_sig	A hash of the contents of a cart. This is used to verify the integrity of the cart and to ensure performance of some cart operations.	2w
cart_ts	Used in connection with checkout.	2w
cart_ver	Used in connection with shopping cart.	2w
checkout	Used in connection with checkout.	4w
checkout_token	Used in connection with checkout.	1y
customer_account_locale	Used in connection with new customer accounts	1y
dynamic_checkout_shown_on_cart	Used in connection with checkout.	30min
hide_shopify_pay_for_checkout	Used in connection with checkout.	session
keep_alive	Used in connection with buyer localization.	2w
master_device_id	Used in connection with merchant login.	2y
previous_step	Used in connection with checkout.	1y
discount_code	Used in connection with checkout.	session
remember_me	Used in connection with checkout.	1y
secure_customer_sig	Used to identify a user after they sign into a shop as a customer so they do not need to log in again.	1y
shopify_pay	Used in connection with checkout.	1y
shopify_pay_redirect	Used in connection with checkout.	1 hour, 3w or 1y depending on value
shop_pay_accelerated	Used in connection with checkout.	1y
source_name	Used in combination with mobile apps to provide custom checkout behavior, when viewing a store from within a compatible mobile app.	session
storefront_digest	Stores a digest of the storefront password, allowing merchants to preview their storefront while it's password protected.	2y
tracked_start_checkout	Used in connection with checkout.	1y
checkout_session_lookup	Used in connection with checkout.	3w
checkout_prefill	Used in connection with checkout.	5m
checkout_queue_token	Used in connection with checkout.	1y
checkout_queue_checkout_token	Used in connection with checkout.	1y
checkout_worker_session	Used in connection with checkout.	3d
checkout_session_token	Used in connection with checkout.	3w
checkout_session_token_<<token>>	Used in connection with checkout.	3w
cookietest	Used to ensure our systems are working correctly	1m
order	Used in connection with order status page.	3w
identity-state	Used in connection with customer authentication	24h
identity-state-<<token>>	Used in connection with customer authentication	24h
identity_customer_account_number	Used in connection with customer authentication	12w
card_update_verification_id	Used in connection with checkout.	20m
customer_account_new_login	Used in connection with customer authentication	20m
customer_account_preview	Used in connection with customer authentication	7d
customer_payment_method	Used in connection with checkout.	1h
customer_shop_pay_agreement	Used in connection with checkout.	20m
pay_update_intent_id	Used in connection with checkout.	20m
localization	Used in connection with checkout.	2w
profile_preview_token	Used in connection with checkout.	5m
login_with_shop_finalize	Used in connection with customer authentication	5m
preview_theme	Used in connection with the theme editor	session
shopify-editor-unconfirmed-settings	Used in connection with the theme editor	16h
wpm-test-cookie	Used to ensure our systems are working correctly.	session

Reporting and Analytics

Name	Function	Duration
_landing_page	Track landing pages.	2w
_orig_referrer	Track landing pages.	2w
_s	Shopify analytics.	30min
_shopify_d	Shopify analytics.	session
_shopify_fs	Shopify analytics.	30min
_shopify_s	Shopify analytics.	30min
_shopify_sa_p	Shopify analytics relating to marketing & referrals.	30min
_shopify_sa_t	Shopify analytics relating to marketing & referrals.	30min
_shopify_y	Shopify analytics.	1y
_y	Shopify analytics.	1y
_shopify_ga	Shopify and Google Analytics.	session
customer_auth_provider	Shopify analytics.	session
customer_auth_session_created_at	Shopify analytics.	session
unique_interaction_id	Shopify analytics.	10min

 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Complaints

As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: [Add contact information or website for the data protection authority in your jurisdiction. For example: https://ico.org.uk/make-a-complaint/]
Last updated: 07/20/2023